Verbena
Verbena is a restaurant that came to us after having to close due to the global health situation and having undergone two previous branding and architectural design processes for various reasons.
The request was to provide an identity with personality and unique characteristics, while incorporating the majority of elements inherited from the first restaurant attempt and previous branding and architectural projects.
We created an identity using the mix & play approach to articulate all elements in a collage-like manner. We emphasized the character of the monkey, which we illustrated, to serve as the focal point for the brand's communication proposal.
FIBRA
BRANDING & PACKAGING @
@fibra_branding
STUDIO: FIBRA BRANDING
IG: @fibra_branding
CREATIVE & ART DIRECTION: Andrea Gálvez
GRAPHIC DESIGN: Daniela Barrio de Mendoza, Andrea Gálvez
ILLUSTRATION : Ricardo Bustamante
ANIMATION: Gonchi Casas
PHOTOGRAPHY: Sara Mayo, Ivan Salinero
